Purple Cow
by Trevor Turk
Seth Godin: Author, Agent of Change has written a book about marketing… or maybe it’s about making products that market themselves… or maybe it’s just about some interesting products. Here are the ones that I liked, and thought I would share:
- Zappos, the Amazon.com of shoes
- Chefn, cheesy TV products that people actually like
- FirstClassFlyer, for people who fly a lot
- Veer, stock graphics and photos that look good
- Firebox, toys and stuff like that
If you want more about the author, you can read this article and see some sample chapters from the book.